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Management A Contemporary Approach

Management A Contemporary Approach

by Doede Keuning

Published
1998
ISBN
9780273625919
Pages
642
Publisher
Pitman
Format
Paperback
Language
English
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About this book

This management text provides an introduction to the fundamentals of management for European and international business studies students. It adopts a step-by-step approach with the theory organized around the core competencies that managers must possess: planning, organizing, implementing, and controlling. Looking at some of the world's leading companies, including General Electric and Philips, it compares and contrasts different models of management organization and structure.

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