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Understanding Enterprise, Entrepreneurship and Small Business

Understanding Enterprise, Entrepreneurship and Small Business

by Simon Bridge, Ken O'Neill, Stan Cromie

Published
2003
ISBN
9780333984659
Pages
520
Publisher
Palgrave Macmillan
Format
Paperback
Language
English
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About this book

A uniquely comprehensive and accessible guide to the key facts, ideas, theories, and thinking about enterprise and entrepreneurship, this text considers their relationship to small businesses and discusses the methods that are taken to promote them. Outlining the importance of the small business sector and the activity of enterprise development, the authors discuss the meaning of enterprise, its perceived benefits, and the cultural, economic, and political influences which affect the behavior of individuals and groups.

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